The first official implementation of the BlackBerry Messenger platform on Android devices could arrive in Africa this Friday, exclusively for Samsung Galaxy phones.
According to a ZDNet article a nd a tweet from Samsung Nigeria's Twitter account, the Korean giant may have snagged access to BBM three months before it arrives for other Android devices in the region.
As per an existing marketing agreement between Samsung and BlackBerry in Africa, the launch of the BBM platform for Galaxy devices will see it integrated within Samsung's own messaging hub application.
BlackBerry is launching its time-honoured app for iOS and Android later this year with the clear aim of becoming the world's number one messaging platform, but as of right now the apps remain in private beta.
As yet, despite the odd hint hint here and there, there's no clear indication of when BlackBerry will pull the trigger on its BBM expansion project. However, the developments in Africa suggest it cannot be far away.
Bargaining chip
With the launch still pending, BBM has become a pivotal discussion point behind the potential sale of the Canadian smartphone manufacturer, which is currently welcoming offers as part of a strategic review.
The popularity of the free BBM app, helped to keep the company's phones popular with the younger crowd long after the slump had commenced is one of the most valuable chips BlackBerry possesses.
It may prove a target for potential buyers looking to pick the bones, or it may be a division that remains under Waterloo's control as other parts of the business are s old off.
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